Sunderland head coach Gus Poyet has jumped to the defence of striker Jozy Altidore, who has struggled to find goalscoring form this season.
The United States international has not scored a goal for the Black Cats in 10 Premier League appearances since joining the club in the summer.
"He has many good qualities, but the one that tends to get overlooked is that he has an unbelievable shot on him - so powerful," Poyet told the Shields Gazette.
"I still can't believe he is only 24, he hits the ball with such power and we have to use that power to best effect.
"Sometimes it is hard. It is very easy to look at a player and say 'oh, he doesn't score goals'."
Altidore moved to the Stadium of Light for a £6m transfer fee from AZ.