Everton manager Roberto Martinez has claimed that he has not set Ross Barkley any personal targets for the coming season.
The young midfielder signed a four-year contract extension on Tuesday, and the Spaniard wants the England international to focus solely on all-round improvement.
Martinez told the Liverpool Echo: "We will get many questions now about what he has to achieve but we want so much competition in the squad that all Ross has to concentrate on is trying to be in the team. It's as simple as that.
"When you start thinking 'I need to score more than seven goals this season' or 'I need to do this' or 'I need to do that' then you can lose focus.
"When you lose focus on what you have to do to be in the first team then everything becomes very complicated. For Ross, it will be the same as every other player in the squad: you need to earn the right to be in the first XI."
Barkley scored seven times in 38 appearances for the Toffees last term.