Manchester United and England striker Wayne Rooney needed the help of his son Kai during a shopping trip to Selfridges last month.
The 26-year-old walked hand in hand with his two-year-old boy after splurging in Manchester but the Three Lions forward needed help carrying his purchases to the car.
Rooney lugged seven Selfridges bags, while Kai happily strolled along with one of the shop's trademark yellow bags.
Meanwhile, United manager Sir Alex Ferguson has praised Rooney's strike partnership with Robin van Persie following their 2-1 win over Cluj in the Champions League last night.