Olympic champion Jessica Ennis-Hill has teamed up with singer Emeli Sande and model Laura Bailey to front the Fashion Targets Breast Cancer campaign.
The initiative aims to inspire the public to buy items from the collection in a bid to raise money for the Breakthrough Breast Cancer charity.
The collection, which was launched on Monday, is being promoted by the public figures, including Ennis-Hill, in photographs taken by Simon Emmett, according to the Daily Mail.
The specially-designed products will be sold by a number of leading high street retailers.
