Paulo Dybala has reportedly been installed as Real Madrid's number one summer transfer target.
Juventus's chief executive Giuseppe Marotta recently stressed that the Argentine striker, who scored 19 Serie A goals last term, was not for sale.
However, according to El Chiringuito, Madrid have not been put off by Juve's stance.
The report adds that Los Blancos officials believe that the 22-year-old's arrival would satisfy the Bernabeu faithful, who traditionally like to see at least one star name join the club's ranks each year.
Dybala cost Juve around £28m last June, which is likely to mean that Madrid will have to pay a much greater fee to land their target.
