Six-time Olympic champion Usain Bolt took over New York City's Times Square on Tuesday night to launch Puma's new running shoe.
The 28-year-old helped promote the new Ignite footwear by carrying out his trademark pose while advertising billboards lit up the famous square.
On Twitter, Bolt posted pictures of the event, alongside the caption: "Country boy taking over."
The Jamaican sprinter spent the majority of 2014 injured, but is fit for the new season.
Country boy taking over .. Jamaica to the world me say @PUMA #IGNITENYC #ForeverFaster pic.twitter.com/MWIbIELY5K
— Usain St. Leo Bolt (@usainbolt) February 11, 2015
We taking over #TimesSquare #IGNITENYC pic.twitter.com/aJF7ABO7Um
— Usain St. Leo Bolt (@usainbolt) February 11, 2015
