The 46-year-old, who replaces Dean Kiely at The Hawthorns, will start work on Tuesday.
Ex-Scotland international Gould played for the Baggies during his professional career. He can also count Celtic, Coventry City and Bradford City among his former clubs.
West Brom are back in action on Saturday when they travel to Sunderland in the Premier League.
Restore Data
| Team | P | W | D | L | F | A | GD | PTS | |
| 1 | Sunderland | 13 | 9 | 2 | 2 | 23 | 9 | 14 | 29 |
| 2 | Leeds UnitedLeeds | 13 | 7 | 5 | 1 | 22 | 8 | 14 | 26 |
| 3 | Sheffield UnitedSheff Utd | 13 | 8 | 3 | 2 | 16 | 6 | 10 | 25 |
| 4 | Burnley | 13 | 6 | 5 | 2 | 17 | 6 | 11 | 23 |
| 5 | Watford | 13 | 7 | 1 | 5 | 22 | 21 | 1 | 22 |
| 6 | West Bromwich AlbionWest Brom | 13 | 5 | 6 | 2 | 14 | 8 | 6 | 21 |
| 7 | Millwall | 13 | 5 | 4 | 4 | 16 | 12 | 4 | 19 |
| 8 | Blackburn RoversBlackburn | 13 | 5 | 4 | 4 | 16 | 14 | 2 | 19 |
| 9 | Bristol City | 13 | 4 | 7 | 2 | 17 | 17 | 0 | 19 |
| 10 | Norwich CityNorwich | 13 | 4 | 6 | 3 | 23 | 18 | 5 | 18 |
| 11 | Middlesbrough | 13 | 5 | 3 | 5 | 14 | 15 | -1 | 18 |
| 12 | Swansea CitySwansea | 13 | 4 | 4 | 5 | 10 | 9 | 1 | 16 |
| 13 | Coventry CityCoventry | 13 | 4 | 3 | 6 | 17 | 17 | 0 | 15 |
| 14 | Derby CountyDerby | 13 | 4 | 3 | 6 | 16 | 17 | -1 | 15 |
| 15 | Hull City | 13 | 3 | 6 | 4 | 15 | 17 | -2 | 15 |
| 16 | Stoke CityStoke | 13 | 4 | 3 | 6 | 15 | 18 | -3 | 15 |
| 17 | Cardiff CityCardiff | 13 | 4 | 3 | 6 | 13 | 19 | -6 | 15 |
| 18 | Sheffield WednesdaySheff Weds | 13 | 4 | 3 | 6 | 15 | 24 | -9 | 15 |
| 19 | Oxford UnitedOxford Utd | 13 | 3 | 5 | 5 | 16 | 17 | -1 | 14 |
| 20 | Preston North EndPreston | 13 | 3 | 5 | 5 | 14 | 20 | -6 | 14 |
| 21 | Luton TownLuton | 13 | 3 | 3 | 7 | 15 | 21 | -6 | 12 |
| 22 | Plymouth ArgylePlymouth | 13 | 3 | 3 | 7 | 13 | 25 | -12 | 12 |
| 23 | Queens Park RangersQPR | 13 | 1 | 7 | 5 | 11 | 19 | -8 | 10 |
| 24 | Portsmouth | 13 | 1 | 6 | 6 | 13 | 26 | -13 | 9 |
| > Championship Full Table | |||||||||
